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If you didn't know, we teamed up on June 12, 2023 with Shopify app Audiens, to explore "Improving Email Conversion Rates for More Sales."
Our Inner Circle member, Ralph from Trendziostore, highly recommended Audiens after experiencing success with...
As an email marketer, you must know the metrics that matter in order to scale your business. Email metrics give you valuable insight into whether or not your emails are successful.
The following metrics are essential for any email marketer, along with their corresponding formulas:
1. Clickthrough...
If you're like most e-commerce stores, your Welcome Series is designed to introduce new customers to your brand and convert them into buyers. There are a lot of things to think about when you're setting up your Welcome Series, but one of the most important is how you'll capture people's emails in...
In this video, I show you how to create a conditional split in Klaviyo so that you're not constantly giving coupons to someone who has already purchased from you.
A conditional split is a component in the Visual Flow Builder that creates two distinct paths in a flow, branching based on defined...